Happy New Year to all our O.N.E. friends!

O.N.E. Amazon Acai

Açaí Is Nature's Top Superfood Based On Antioxidants
Author: Haley 22

Dec

The Amazon which is called the earth's lungs shelters many species of living things. Its large green mushroom-like canopy produces air that the rest of the world breathes. A tiny berry fruit known as Açaí that comes from palm trees in the Amazon river banks distinguishes itself from several wild fruits. Acai berry has become a fast-growing herbal therapy in the world. It's acai's rich concentration of anti-oxidants, among all the nutrients and vitamins it contains, that makes it a wonder medicine and super food too. Dr. Nicholas Perricone, being a world specialist on anti-aging matter, touted acai as "super food." This added to its rising popularity outside the US and South America.

This anti-oxidant concentration is what makes Acai juice strike out all toxins from your body. Through being an aid in metabolism and digestion, acai purifies your system. Anti-oxidants are known to be free radicals or radical cells' nemesis. You get these free radicals from the air, from stress, and they even get to you from food. WrinkIed skin, back pains, black spots, and other signs of aging can be brought on by these radical cells. Cancer can be a result of too many radical cells in the body. Acai berry contains a huge amount of anthocyanin which is good but other than that it contains flavonoid-like compounds that help to fight against radical cells. That's why acai floored a lot of fruits when tested for anti-oxidants and potency. Compared to mulberry, noni, guava, pineapple, cupuaco, and even mangosteen, its scores were better.

The anti-oxidants in Açaí travel fast in our bloodstreams; thus, it's able to get through radical cells' plasma and membrane within 120 minutes after drinking it. Using it is not the same as waiting for 14 months to pass when you want to strike out dark skin blemishes by using night cream or when you use Botox to tighten your wrinkled face.

However, being a super food doesn't only mean having mighty anti-oxidants. Acai earned the prefix "super" since it contains a lot of nutrients and vitamins that only tons of food sources can provide. Well, you see, if you needed to keep your blood cholesterol down, you go for fish since it has the healthy fats Omega 3, 6, and 9. As years gone by and you're more feeble to fight off diseases, you boost your immune system as you increase your vitamin C content by eating a lot of oranges and other citrus fruits. With acai berry, it only requires a healthy acai food supplement or an acai health juice and it's the same as you gained all of them.

taken from http://www.allinfoabout.org/health-fitness-and-exercise/acai-is-natures-top-superfood-based-on-antioxidants

A Holiday Reminder From O.N.E!!

Coconut Water - A Holiday Fave!

Telegraph.co.uk

What do fashion designers wear at Christmas?
Three stylish women tell Malika Dalamal of their plans to glam it up at this year’s festivities ...

Here, we meet three stylish women who talk us through their upscale festive itineraries and what they believe are the secrets of memorable seasonal celebrations. They reveal their party wardrobes for Christmas Day and New Year's Eve, which add glamour but not too much sheen. Take your pick from their favourite pieces and you will find something you love, whether you are spending Christmas Day in Blighty or further afield, in warmer and more exotic climes.

DANIELLA HELAYEL, Fashion designer of Issa

What parties are you excited to attend this holiday season?

My friend Jorge Elias – the fabulous architect – is throwing a party in Brazil before Christmas, where there will be lots of amazing singers performing. Christmas evening will be at a friend's house at the Amanpuri Hotel in Phuket, Thailand, and then on New Year's Eve I will be at a party in Shanghai.

What will you wear?

On Christmas evening I'll be wearing a bronze sequin cape dress, my fail-safe party dress by Issa, with a Corto Moltedo clutch and a pair of Charlotte Olympia leopard-print heels. I'm not sure about New Year's Eve yet, but definitely something glamorous.

After all that travelling and all those parties, how will you cure your hangover?

Lots of water and coconut water, if I can get hold of it. It is really rehydrating.

MELISSA ODABASH, Swimwear and fashion designer

You are spending the holidays in Miami. Does that mean Christmas on the beach?

Yes, I'm definitely a beach bum at heart, so I'll be spend Christmas Day wearing one of my kaftans and either a white string bikini or a Sixties crochet style from my collection, and probably a pair of Havaiana sandals – I have them in every colour.

And in the evening?

On Christmas Eve I'll be at my mother's house and she likes us to dress up, so I'll wear a cocktail dress from my dress collection – probably a sleeveless lace style, which is both conservative but also cool enough for the weather, and a pair of slingback Jimmy Choos.

What about New Year's Eve?

I'll be at a party at the Shore Club on South Beach wearing a beachy, short and probably sequinned dress – something to fit in with that tacky Miami look!

What is your pre-party routine?

When I'm in London I like to put on the music and start with a bath to get the chill out of my bones. I love Ren Body oil and products that remind me of the beach, such as Biotherm Sunfitness Gel and Bobbi Brown's beach range.

NADIA TASEER, Owner of vintage store Nadia's Closet

What is the formula for a great party?

A good mix of people, a calm host or hostess, good lighting (everyone looks better in candlelight), music loud enough to get everyone in the mood but not too loud that you can't hear anything and, most importantly, a never-ending supply of cocktails.

What is the best soirée you have attended recently?

My late grandfather's film was screened at the New York Film Festival this summer. It was hosted by Martin Scorsese and the gala dinner was held in the ballroom of a Park Avenue hotel, with champagne fountains, a jazz band and celebrities everywhere. It was so glamorous and well organised.

What did you wear?

I went for an old Hollywood glamour look, so I wore a vintage Thirties floor-length lamé gown with a pair of Art Deco Swarovski crystal earrings and a matching cuff from my vintage collection. And I took a vintage-looking Anya Hindmarch gold-and-black striped box clutch and Balenciaga shoes, which were comfortable enough to dance all night in.

What is your favourite vintage discovery?

A pair of boots that I found at the Hammersmith vintage fair while I was sourcing for Nadia's Closet (nadiascloset.co.uk). They are brown, knee-high, with a fur trim and have a kind of Seventies feel to them. I'm going to wear them on Christmas Day with a white crochet dress I found in Sweden. They are really comfortable and my vintage alternative to Ugg boots.

One Coconut Water - recommended by Brendan Brazier

O.N.E.: coconut water, Thrive Diet approved product!
www.brendanbrazier.com

O.N.E. is 100 percent natural coconut water with no preservatives. It’s naturally filtered for nine months through the fibers of the coconut, creating a pure isotonic beverage—a convenient and practical alternative to hacking open fresh young coconuts with a machete. O.N.E coconut water is bottled at the source in Brazil; therefore, the rest of the coconut doesn’t need to be transported, which saves energy. In addition, most whole young coconuts transported to North America are dipped in formaldehyde as a preservative. In many cases, traces of formaldehyde are detectable in the water and meat, so O.N.E is a healthier alternative. I use O.N.E. as the base of my sport drinks and in several other recipes. Available in most heath food stores and some grocery stores.


Tel: 1-888-663-2626
Email: info@onecoco.com
www.onecoco.com

A great testimonial from our newest athlete!

This season, training my Team for the Chicago, New York and Philly marathons, I was having issues with other sports drinks upsetting my stomach and really affecting my training runs.

Later on I found out that I was not the only one and I decided to go test a few other products and O.N.E. Coconut Water was an absolute revelation!

Once I added O.N.E. to my training table my stomach issues subsided, my training improved and my teammates all achieved similar results. It is the Perfect alternative to Gatorade and Powerade and I there is no going back to those days!

- Josh Maio
NYC

One Natural Experience at Eco Gift Festival 2008

What: Eco Gift Festival 2008
150 Exhibitors selling eco-conscious gifts
20 Inspirational Speakers
10 Acclaimed Bands and Musicians
Children's Stage and Play area
Organic Food Court


Free full sized units of O.N.E. Coconut Water!

When: December 12-14 (Friday-Sunday)
11am-8pm

Where: Santa Monica Civic Auditorium
Pico and Main Street

Tickets: Available at http://www.ecogift.com/
$10 for a day pass, $20 for a weekend pass

O.N.E. Coffee Berry - a great source of antioxidants

Thank you to Martin Day's Fitness & Food Tips Blog for this great article on the coffee berry.

www.martindayfitness.com/blog

Amazing Little Known Antioxident

I bet you didn’t know that one of the most potent antioxidants around has been thrown away for years in the rubbish bin?

Most people know that blueberries, pomegranate, red wine, green tea, and even coffee are potent sources of antioxidants… but the coffee-berry (the berry that covers the coffee bean) is actually one of the most powerful antioxidants you can get.

Up until recently, most of the “coffee-berry” was just seen as waste and thrown away. In recent years, researchers have discovered the super-antioxidant abilities of coffee-berry and are now making it available as an antioxidant supplement.

Of course, we know that getting high levels of antioxidants in your diet is important for fighting the free-radicals involved in aging, cancer risk, and other degenerative diseases — as well as supporting a healthy immune system, and skin protection.

Happy Thanksgiving From One Natural Experience

Check Out The Latest Ad from O.N.E!

check us out!

www.bitterlawyer.com

Brazilian Acai Absorbs Much Better Than Any Other Fruit

 

Green Bay, WI (PRWEB) November 14, 2008 -- Though very little research has been done on the Amazonian wonder berry, its benefits are widely raved about from personalities to medical experts. The first of its research conducted by the Texas AgriLife Research scientists have found out that the acai (ah-sigh-EE) berry has the ability to be absorbed in the human body when consumed both as juice and pulp. This finding was recently published in an issue of the Journal of Agricultural and Food Chemistry.


Acai Berry Goodness
The research states that the Brazilian acai berry absorbed much better than any other fruit or food because of its high content of antioxidants. Because of this one super benefit, the berry is heavily marketed in the U.S. as a health food and has even entered the Dr. Perricone's list of super foods. The research conducted involved 12 healthy volunteers who consumed a single serving of acai juice or pulp.

Principal investigator Dr. Susanne Talcott said "Acai is naturally low in sugar, and the flavor is described as a mixture of red wine and chocolate, so what more would you want from a fruit?" Talcott, who also is assistant professor with the Texas A&M University's nutrition and food science department, said that previous studies have shown the ability of the human body to absorb target antioxidants (from other produce), but "no one had really tested to see if acai antioxidants are absorbed in humans."

Since being touted as a metabolism booster, weight reducer and athletic enhancer, sales of acai products have dramatically increased in the U.S. These berries are considered exotic- being harvested in the Brazilian rainforest from acai palms that may reach heights in excess of 60 feet - one of the same palms used to harvest edible hearts of palm. Talcott noted that the size of the fruit is similar to a large blueberry with only the outermost layers of the fruit and the pulp surrounding the seed are edible.

Talcott and her co-researcher and husband Dr. Steve Talcott began studying the palm- berry in 2001. His first scientific report on acai, apparently the first such study in English, was published in 2004. Initial research done on the acai was done to examine the antioxidant and nutritional values of the pulp and juice, with later studies focused on the benefits of the berry in fighting cancer. Since the benefits of fighting cancer was found, the researchers then decided to find out whether those elements were actually being absorbed into the human body or being eliminated unused as waste. Says Steve Talcott, "Like vitamin C, the body can only absorb so much at a time."

One Natural Experience @ Paper Scissors Rock!

 
 
 
 

November 13, 2008 Los Angeles, CA

Paper, Scissors, Rock!

A music inspired photography auction to benefit Costa Verde International School - the first green school in Mexico.
Auction and Party hosted by Joy Bryant, held at Softbox/Smashbox Studios

Proceeds from this event will go towards the purchase and installation of solar panels to provide Costa Verde International School with Green Energy and Hot Water, and serve as a working model to initiate change and sustainability within the community

Special Appearance by School of Rock
Open bar hosted by One Natural Experience and 360 Vodka

One Natural Experience @ 944 Fashion Elements Designer Sale

Please check out the fun photos from our 944 event this past Saturday!





We hope to see you all Thursday night at Smashbox Studios for our Costa Verde fundraiser, hosted by Joy Bryant.

One Natural Experience Samples At No On Prop 8 Rally

I was working yesterday, when one of my co-workers ran into my office and told me to "get to the window!" Suddenly, there were hundreds of people sitting in the street on Westwood Blvd, outside Coffee Bean, protesting the passage of Prop H8. We ran outside with coolers and cold O.N.E. 100% Natural Coconut Water to hydrate the participants.

Here is what Channel 7 had to say:

WESTWOOD, Calif. (KABC) -- The fight over Proposition 8 has poured back into the streets. Hundreds of opponents have taken their message of equality directly to one of the largest backers of the controversial measure.
Demonstrators took aim at the massive Temple of the Church of Jesus Christ of Latter-day Saints in Westwood. Protest organizers allege that the Mormon church supplied more than $15 million to help get Prop 8 passed in California.

Thursday evening the crowd was estimated between 300 and 600 people. Protestors walked westbound on Century City West on the way back to the Temple of the Church of Jesus Christ of Latter-day Saints in Westwood. The crowd has dispersed slightly, easing traffic on Santa Monica Blvd.

Thursday evening, crowds has been marched past the Beverly Hilton Hotel in Beverly Hills, heading eastbound on Wilshire Blvd. Wilshire was backed up for miles back to the 405 Freeway. Protestors then transitioned to eastbound Santa Monica Blvd.

The Edmonton Oilers Drink O.N.E. Coconut Water

They know that nothing else will hydrate them as well!

One Natural Experience Featured on www.naturalhealthmag.com

Coffee Berry Juice offers antioxidant boost
By Christine Richmond, senior articles editor

Until a few months ago, I had never heard of the coffee berry, an antioxidant-rich fruit grown in tropical areas like Brazil. Part of the coffee plant, the bright red berries are usually thrown out after their beans are harvested. That changed recently when natural beverage company O.N.E. started collecting the discarded berries from coffee growers to make its vitamin-rich O.N.E. Coffee Berry Juice ($2.50 at Whole Foods Markets, or check onenaturalexperience.com for stores). The sweet-tart drink, which is a blend of coffee berry, cherry, and strawberry purées (I notice the taste of juicy strawberries most of all—I didn’t detect a coffee flavor) provides a whopping 950 percent of your daily vitamin C and has the same amount of caffeine as a cup of green tea (the coffee berry is mildly caffeinated). The juice stays fresh in its airtight, eco-friendly Tetra Pak container (it’s made out of lightweight paper sourced from managed forests). I keep one in my gym bag for a healthy post-workout pick-me-up.

O.N.E. Video @ Expo East

 

Up Close With...O.N.E. Natural Experience - Beverage Industry Magazine

Up Close With... O.N.E Natural Experience
by Elizabeth Fuhrman
October 15, 2008


O.N.E. Coffee Berry Juice

Natural beverages from the exotically familiar


Coconut water may seem foreign to many U.S. consumers, but O.N.E. Natural Experience, Los Angeles, made O.N.E. Coconut Water, as well as Acai,Coffee Berry and Cashew Juices, beverages that are growing nationwide.

O.N.E.’s products sound exotic, but the explanation lies with Rodrigo Veloso, the company’s well-traveled founder and chief executive officer. A native of Brazil, Veloso studied in Stockholm, Sweden, and worked on his MBA there. While in Sweden, the student often traveled back to Brazil, and he kept noticing the tremendous amount of exotic and functional superfoods native to Brazil.

“Coconut water was the one that caught my attention the most,” Veloso says. “… It’s extremely hydrating. It has more electrolytes than Gatorade and more potassium than a banana.”

Coconut water also was becoming extremely popular in Brazil, he says. The beverage even had begun appearing in major international quick-service food chains as part of meal combos.

Inspired by what Brazil had to offer, for the last year of his MBA, Veloso studied as a Swedish exchange student in Brazil and wrote a business plan on how to introduce exotic functional beverages to the United States and Europe. With this business plan, Veloso won his business school’s competition, and then Brazil’s competition and then all of Latin America. He then competed in the annual business plan competition at the University of Texas at Austin. When he was presenting, he had the chance to meet investors who were excited about the idea, he says. “That’s what really made me sure that the business has so much potential that it would work,” he says.

In 2005, Veloso moved to California and started O.N.E., a company aimed at fulfilling the demand for nutritional products in the U.S. market by providing a line of better-for-you beverages that serve as healthier and natural alternatives to sports drinks, energy drinks, sodas, and enhanced and bottled waters. The company initially was self-funded from the sale of Veloso’s coffee business in Sweden.

In the early days, the founder handled the entire business, including managing imports, distributing and performing demonstrations at stores to educate consumers. The demos allowed Veloso to introduce O.N.E. Coconut Water to the market, “not only as an exotic flavor, but explaining to consumers the health benefits and the functionality of coconut water,” he says.

O.N.E. Coconut Water is all natural, and contains five electrolytes (calcium, potassium, phosphorous, magnesium and sodium). It offers 670 grams of potassium and 60 calories per 11-ounce container. The beverage is made with the water inside a young green coconut. The water is extracted from the coconut at approximately seven months, before the meat grows, and the coconut water is naturally filtered through dense coconut fibers creating the isotonic beverage. While the meat of the coconut (from which coconut milk and oils are extracted) is rich in fat and protein, O.N.E. Coconut Water contains no fat.

O.N.E. Coconut Water initially launched in Whole Foods Markets in Southern California, and in less than two and a half years became one of the best selling beverages in the stores in Southern California, Veloso says.

“When we launched two and a half years ago, coconut water was basically only found in ethnic stores,” he explains. “It was found in South American stores and Southeast Asian stores, but it was truly unknown by the natural foods consumer — those that we are targeting the most.”

O.N.E.’s next launch was Amazon Acai, which released in 2006. O.N.E. Amazon Acai is produced in Brazil with fresh fruit, rather than frozen or clarified concentrates. The beverage is blended with acerola, and offers vitamins B and E, calcium, iron and omega-3, 6 and 9 fatty acids, in addition to anthocyanins, which act as antioxidants.

This year, O.N.E. further expanded its portfolio with Coffee Berry and Cashew Juices. Being a fifth-generation coffee farmer, Veloso grew up eating the little coffee berries at his family farm in Brazil. Despite the popularity of coffee in the United States, Veloso couldn’t understand why the berry of the coffee plant had been largely overlooked. The antioxidant-packed coffee berry is actually the bright red, fleshy fruit that surrounds the bean, he explains. The fruit is highly perishable, but after four years, Veloso secured a way to bring coffee berry in juice form to the United States.

O.N.E. Coffee Berry Juice is a blend of whole coffee berry, strawberry and acerola purees and organic evaporated cane juice. Coffee Berry Juice is 100 percent natural and contains a similar amount of caffeine as a cup of green tea, the company says. The juice contains 950 percent of the recommended daily value of vitamin C and 107 calories per 11-ounce serving.

“The main taste of the product is coffee berry itself, but we add a splash of strawberry and acerola to make the taste a little bit more familiar to the American palate, however, maintaining the functionality of the coffee berry,” Veloso says.

In addition to Coffee Berry Juice, O.N.E. released Cashew Juice, a juice made from the fruit of the cashew plant, not the nut. Unlike the cashew nut, O.N.E. Cashew Juice is non-allergenic and is fat free, the company says. “Very few people know that the cashew is actually a fruit and the cashew nut is just the seed of the cashew fruit,” he says.

A 100 percent natural beverage with a fresh, light and sweet tropical flavor, Cashew Juice contains beta-carotene, calcium, iron and vitamins C, B1, B2 and B3.

“Whenever you have vitamin C and iron together, your body is able to absorb both elements much faster,” Veloso says. “As well, cashew juice has approximately half the acidity of orange juice, so it’s much, much easier on the stomach.”

Although coffee berry and cashew fruits are exotic, their fruit names offer the benefit of being familiar to American consumers. “Everybody already eats nuts and drinks coffee, but it’s just very interesting whenever we are doing demos to see people’s faces and see how curious they are about both products,” Veloso says.

A natural edge
O.N.E.’s beverages currently appear in more than 5,000 retailers nationwide, including Whole Foods Markets, Kroger and specialty stores. Its strongest area is still the West Coast, but the East Coast and Florida sales have been growing rapidly. The company targets health-conscious and natural-products consumers.

“We believe those consumers are influencers and early adopters,” Veloso says. “Since obviously the vast majority of our line is fruits that are popular with Latin Americans, South Americans and Southeast Asians, we are not neglecting the ethnic market at all, but we are putting the emphasis on the mainstream American consumer.”

O.N.E. is forecasting strong growth in conventional supermarkets, Veloso says, “as we believe now that natural and conventional are merging.”

The line is currently all natural, but in addition, Acai, Cashew and Coffee Berry Juices contain organic evaporated cane juice. O.N.E. has plans to make all its beverages organic. “We are working with our suppliers and some of our products are already organic,” Veloso says. “We just don’t have the certification yet.”

Along with working toward organic certification, O.N.E. works very closely with Global Innovations for Fair Trade (GiFFT), and the company is pushing to achieve Fair Trade certification for all its beverages. In addition, Veloso sits on GiFFT’s board of directors.

With the company’s focus on social responsibility and the environment, Veloso decided to package all O.N.E. beverages in 11-ounce Tetra Pak cartons. “When I was initially doing research in order to find the best beverage container for our product, I was very impressed with Tetra Pak’s environmental profile,” he says.

In addition, the aseptic container does not require preservatives, and it does not need to be refrigerated in order to remain fresh, which allows O.N.E. to have a smaller carbon footprint, Veloso says. O.N.E. Coconut Water has a 10-month shelf life and its three other beverages are fresh for one year.

This June, the company also took its package and charitable causes to the next level with the release of a limited-edition Romero Britto designed package for O.N.E. Coconut Water. With the limited-edition beverage, O.N.E. is donating its profits to New York City-based Brazil Foundation’s “Solution for Life in Semi-Arid Lands.” The program is working to bring potable water to an area of Brazil from which O.N.E. buys its fruit.

“During the draught season, truly families are walking up to five miles to collect clean drinking water,” Veloso says. “What we are doing is building hundreds of cisterns that collect rain water and are able to store this drinkable, fresh water for up to eight months.”

“It’s our intention every year to have a partnership with a different not-for-profit and donate profits off of one of our products to a particular charity that we believe in for both Brazil and the United States,” he adds.

As the company’s social responsibility plans grow, the company also will be preparing for more growth. O.N.E. recently expanded into Canada, and while the company continues to increase distribution in the United States, it is planning to enter the European market. The 16-person company also plans to release a few new SKUs next year. BI


Elizabeth Fuhrman
Elizabeth Fuhrman is Managing Editor of Beverage Industry magazine.

One Natural Experience Announces New Hires to Key Posts

O.N.E.™ Announces New Hires to Key Posts
Leading beverage company appoints Ike Gill as COO/CFO and John Moffitt as VP of Sales

Los Angeles, CA—0ctober 16, 2008—One Natural Experience (O.N.E.™), a leading manufacturer of all-natural, functional juices, announces two new appointments in their Los Angeles-based corporate offices during Expo East in Boston this week. Ike Gill joins the company as Chief Operating Officer / Chief Financial Officer. Mr. Gill was previously the COO at Penta Water. John Moffitt joins O.N.E. as Vice President of Sales. Before joining O.N.E., Mr. Moffitt was Senior Vice President DSD Sales & Operations at Naked Juice. Both executives bring invaluable industry knowledge and are expected to play an instrumental role in the continued and impressive growth of O.N.E.

“We are expanding at a phenomenal rate,”said Rodrigo Veloso, CEO / Founder of O.N.E. “O.N.E. is at a critical stage—one common to young companies—and bringing on first-rate talent from the industry is of utmost importance. John Moffitt and Ike Gill are key additions to our team and will help us continue to grow at a triple digit rate.”

A 20 year veteran of the bottled water industry, Mr. Gill has served in senior sales, marketing and business development positions with leading bottled water companies nationwide. In particular, Mr. Gill was instrumental in the success of brands such as Arrowhead, Sparkletts, Dannon, Poland Springs and Perrier. Most recently, Mr. Gill served as COO for Penta Water, an ultra-premium brand that quickly became the leader in the health food channel.

“I followed the quick growth and success of O.N.E. since their launch,” said Mr. Gill. “I was immediately impressed with the entrepreneurial talent and passion of company owners Emilie and Rodrigo Veloso. Coupled with the industry experience that John and I bring to the company, I am confident that we can grow O.N.E. to be one of the most important players in the beverage industry.”

John Moffitt brings over 25 years experience within the consumer packaged goods industry to the company. Mr. Moffitt previously served in senior positions at ConAgra and Schering-Plough Healthcare. Before joining O.N.E., Mr. Moffitt held the position of Senior Vice President DSD Sales & Operations at Naked Juice, helping transform the company, before and after the Pepsi acquisition, into a market leader in the super premium juice category.

“I am extremely excited to join the O.N.E. team,” says Mr. Moffitt. “Not only does O.N.E. offer great tasting, nutritious and innovative beverages, but the company also cares deeply about sustainability—from the way we source raw materials to our choice of packaging—Tetra Pak, which I am certain is the package of the future.”

O.N.E.’s product line includes O.N.E. Coconut Water (11.2 ounce and 1 liter) and O.N.E Açaí (11.2 ounces and 1 liter). Two new products were launched this summer: O.N.E Cashew and O.N.E. Coffee Berry, the world’s first coffee berry juice made from the fruit of the coffee plant. O.N.E. beverages are exclusively packaged in Tetra Pak cartons, which are the most sustainable packaging available today and made mainly from renewable resources.

About O.N.E.™
O.N.E.™ was established in 2005 in order to fulfill the growing demand for nutritional products in the U.S. market by providing a line of ready-to-drink, functional beverages that serve as a healthier and natural alternative to sports drinks, energy drinks, sodas, and enhanced waters. O.N.E.™ is committed to sustainability and supports several non- profit organizations including BrazilFoundation (brazilfoundation.org) and Healthy Child Healthy World (healthychild.org/) To learn more about O.N.E.™ go to onenaturalexperience.com.

One Natural Experience hits The View!

O.N.E.™ Cashew Fruit Seen on “The View”
Supermarket Guru Phil Lempert Features O.N.E.™ Cashew
as his Top Food Pick

New York, NY—0ctober 10, 2008—O.N.E.™ Cashew Fruit, introduced this summer by One Natural Experience (www.onenaturalexperience.com), was featured on the October 10th edition of The View. Renowned consumer trend expert Phil Lempert, the Supermarket Guru, featured the healthy beverage in a segment highlighting some of his top food picks. Along with the ladies of The View, each audience member received a sample to take home.

O.N.E. Cashew Fruit is a 100% natural, nutritional beverage with a fresh, light, and naturally sweet tropical flavor. Made from the fruit of the cashew plant, not the nut, this Brazilian fruit is naturally fat-free and packed with Vitamin C (gram for gram more than orange juice without the acidity). O.N.E. Cashew Fruit also contains important nutrients including beta-carotene, Vitamins B1, B2, & B3, calcium, and iron. And, unlike the cashew nut, O.N.E. Cashew Fruit is non-allergenic.

Drinking O.N.E. Cashew Fruit may help:
• fortify the immune system
• soothe a sore throat
• promote healthy skin

O.N.E. Cashew Fruit is available nationwide in 11oz. Tetra Paks and retails for $1.99. Other O.N.E. products currently on the market include O.N.E. Coconut Water (11oz. + 1L), O.N.E. Amazon Açaí (11oz.) and O.N.E. Coffee Berry (11oz.) All are available nationwide at fine grocers such as Whole Foods Market, Kroger, and many others, as well as online at www.onenaturalexperience.com and www.amazon.com.

About O.N.E.™
O.N.E.™ was established in 2005 in order to fulfill the growing demand for nutritional products in the U.S. market by providing a line of ready-to-drink, functional beverages that serve as a healthier and natural alternative to sports drinks, energy drinks, sodas, and enhanced waters. O.N.E.™ is committed to the sustainability of the Amazon rainforest and supports several non-for-profit organizations including BrazilFoundation (brazilfoundation.org) and Healthy Child Healthy World (healthychild.org/) To learn more about O.N.E.™ go to onenaturalexperience.com.

One Natural Experience Deals on Amazon.com

Amazon.com : 50% Off today when you buy any of the O.N.E. coconut water or juice products.

O.N.E. Amazon Acai

A Super Food Juice You Do Not Want To Miss Out On
Acai fruit juice is a super food juice that comes from the rainforest. It is made from the acai berry and grows on an Amazon palm tree. While it has been used for many years by Brazilian people, it is slowly making its way around the world. There are several benefits to drinking this juice including its incredible taste and many health benefits.

Acai fruit juice is considered a super food because it contains everything you need naturally from the berry. It is packed with nutrients and can build up your immunity tremendously. Much like other fruits, you can and should include it in your daily diet.

To many people’s surprise, this fruit is extremely high in essential fatty acids. However, essential fatty acids are good for the body because they support the cardiovascular, reproductive, immune, and nervous system. By attaining the essential fatty acids they can repair the body at a cellular level. This helps enable the cells to obtain optimum nutrition and get eliminate waste products.

If cholesterol is a problem for your health, this super food juice is perfect for you. This juice has a class of flavonoids called anthocyanins. These flavonoids are phytochemicals, which are similar to those found in red wine. However, this purple juice contains 10 to 30 times more anthocyanins than what is found in red wine. Because of this, it is great for balancing cholesterol levels.

Acai fruit juice is also beneficial to help you get your daily vitamins. It is packed with a wide variety of vitamins that you typically would not receive with anything else. Some vitamins you will get include Vitamin B1, B2, B3, Vitamin E, Vitamin C, and Calcium. In addition, it is also rich in iron and fiber.

Some other benefits you will get from this super food juice are that it has 10 times the antioxidants of grapes and almost twice the amount of antioxidants as blueberries. In fact, it has one of the highest antioxidants of anything that is on the market. It has 33 times the antioxidant level as in red wine grapes. So it is a rich and fruitful drink you do not want to leave out of your diet.

So how does all of this benefit your daily life? Obviously it will build up your immune system and supply you with more than enough vitamins needed. But in addition, it will increase your stamina, give you better sleep, better digestion, and an improved mental focus. With these kinds of benefits, acai fruit juice is certainly not a juice you want to pass up.



By: Darren Craddock

About the Author:
Darren Craddock is an expert in Naturopathy, Diet, Nutrition, Herbology, Massage, and Yoga. Get your Free Report: Discover how to keep from getting sick and have more energy! The best value and the best tasting super green energy boost of Enerfood powder at www.Enerfood.com

One Natural Experience: Fuel for Superheroes

One Natural Experience Featured on YouTube

Stars Come Out and Enjoy One Natural Experience at Debbie Durkin's Emmy Lounge!

O.N.E. Amazon Acai contains the necessary Omega-3's your body needs!

The typical North American diet contains a whopping 80-110g of fat daily. However, even with all that fat, most of us are deficient in omega-3, the most essential fat.

Scientific evidence continues to show omega-3 fats, particularly DHA (Docosahexaenoic Acid) and EPA (Eicosapentaenoic Acid), help protect your heart, joints and brain. Unfortunately, ninety percent of the omega-3 most of us regularly consume is plant-based ALA (Alpha-Linolenic Acid). ALA must be converted to DHA and EPA, an inefficient process for many people. For example, flax seed contains omega-3 but does not provide DHA or EPA. Most adults would need to consume 10-40 grams of flaxseed oil to produce just 0.2 grams of DHA. Therefore, it is important to understand that not all omega-3 fats provide you with DHA and EPA.

The average intake of DHA and EPA in the United States is about 100 mg per day, equivalent to half a can of sardines every ten days. This is a far cry from the recommended 1-2 grams per day. Another study found that men with the highest levels of dietary omega-3 fatty acids had an 81% lower risk of dying suddenly compared to men with the lowest levels.

One Natural Experience at Secret Room Events Emmy Gifting Suite

Corey Haim!


Deidre Hall

Jodie Sweetin, Full House

O.N.E. Amazon Acai - Rich in Antioxidants and Polyphenols

17-Sep-2008 -

An antioxidant-rich juice containing açai may reduce levels of markers of inflammation linked to conditions such as heart disease, says a new study.

Writing in the Journal of Agricultural and Food Chemistry, researchers report that the antioxidant-rich juice was able to protect cells from oxidative damage, and, when consumed by a small number of volunteers, showed anti-inflammatory properties.
“Antioxidant consumption, along with anti-inflammatory treatment, is being critically evaluated as a potential strategy for reversal of disease progression,” wrote lead author Gitte Jensen from Holger NIS Inc., a contract research laboratory.

Açai berries (pronounced ah-sigh-ee) have long formed part of the staple diet of Indian tribes. With the appearance of a purple grape and taste of a tropical berry, it has been shown to have powerful antioxidant properties thanks to a high level of anthocyanins, pigments that are also present in red wine.

“In contrast, studies on polyphenols may be much more promising, and may be more relevant, as these types of antioxidants are the most abundant in a health-conscious diet.”


Source: Journal of Agricultural and Food Chemistry
Published online ahead of print, ASAP Article, doi: 10.1021/jf8016157
“In Vitro and in Vivo Antioxidant and Anti-inflammatory Capacities of an Antioxidant-Rich Fruit and Berry Juice Blend. Results of a Pilot and Randomized, Double-Blinded, Placebo-Controlled, Crossover Study”
Authors: G.S. Jensen, X. Wu, K.M. Patterson, J. Barnes, S.G. Carter, L. Scherwitz, R. Beaman, J.R. Endres, A.G. Schauss

O.N.E. Packaging is BPA Free

As you may have seen recently in the news a huge study about BPA Plastic was just released. It showed adverse health effects of people who have high levels of BPA in their systems. Many plastics contain BPA – baby bottles, water bottles, food containers, etc.

Tetra Pak does NOT use BPA in their packaging materials.


Scientists at the University of Crete have used HPLC in combination with a Thermo Scientific XSeriesII to produce a method allowing the separation and measurement of antimony species in fruit juices. The method allowed the separation and determination of inorganic antimony III and V species. The research showed that juices stored in PET bottles showed an elevated level of total antimony when compared to juices stored in cartons. Some correlation was observed between the period of storage in the bottle and the antimony concentration. The presence of the elevated antimony level is thought to be due to the leaching of the antimony from the polymer, since antimony trioxide is commonly used in the production of such polymers. The speciation analysis showed that antimony was present mainly in the inorganic Sb III state and as an Sb V -citrate complex. Further studies were performed by diverting 25% of the flow to electrospray ionisation and a Thermo Scientific TSQ Quantum triple quad mass spectrometer. This was used for structural elucidation of the citrate species.

Why Drink One Natural Experience 100% Natural Coconut Water?

Coconut Water is naturally Low in Carbs, 99% Fat Free, Low in Sugar

Coconut Water contains organic compounds possessing healthy growth-promoting
properties that have been known to help :


Keep the body cool and at the proper temperature
Orally re-hydrate your body; it is an all-natural isotonic beverage
Carry nutrients and oxygen to cells
Naturally replenish your body's fluids after exercising
Raise your metabolism
Promote weight-loss
Boost your immune system
Detoxify and fight viruses
Cleanse your digestive tract
Control diabetes
Aid your body in fighting viruses that cause the flu, herpes, and AIDS
Balance your PH and reduce risk of cancer
Treat kidney and urethral stones
Boost poor circulation

One Natural Experience Hits the News!

Check out this video by a friend of One Natural Experience

We love Brendan Brazier, and all his support of O.N.E. as well as his Vega smoothies! Yum, yum!!

Join Us!!

What Are Free Radicals?

Adapted from an article in The Share Guide July/August 2008 by Gary Null, Ph.D.

Free radicals are molecules that have an unpaired electron, which makes them capable of damaging cells, tissues, and organs. These dangerous molecules can weaken many vital aspects of body functioning, including our cardiovascular, neurological, and immune systems.

A growing body of research shows that free radicals contribute to the aging process and to a long list of disorders, including heart disease and cancer, which now rank as two of the leading killers in our society.

The Origin of Free Radicals
Once a free radical if formed, it will try to restore its balance by stealing an electron from another molecule. Every time a molecule loses an electron, it may damage a healthy molecule in the process. As a result, the body's normal function will be impaired. A single free radical can destroy an enzyme, a protein molecule, or an entire cell.

Free radicals can stem from external pollutants or from our internal biochemical processes. The main sources are the environment, internal production, and pathology, stressors on the body systems.

The environment is full of toxins that either contain free radicals themselves, or generate free radicals after we breathe or swallow the substances. Free radicals form chain reactions. An initial free radical may form a second unbalanced free radical, which produces a third, and so on. If this chain reaction is not stopped, cellular damage may occur.

Assisting The Body's Defense Mechanisms
We must continually strive to balance the events taking place in the molecules of our bodies. The foods we eat and the drinks we drink are our first line of defense against free radicals, because they provide the body with nutritional support. We must obtain an adequate supply of the vitamins that contribute to the body's defenses against oxidant imbalance.
We need to take antioxidants, most commonly vitamins C, E, and A, such as those found in One Natural Experience drinks: O.N.E. Amazon Acai and O.N.E. Cashew Fruit...

One Natural Experience Coconut Water mentioned in new book!

Thrive Fitness soon to be released
Brendan's much anticipated follow-up to The Thrive Diet will be published in January 2009 by Penguin. It is entitled: Thrive Fitness: Mental and Physical Strength for Life.




Back-cover synopsis:

Developed by Brendan Brazier, professional Ironman triathlete, two-time Canadian 50km Ultra Marathon Champion and bestselling author on performance nutrition. In an easy-to-apply system, complete with detailed exercise descriptions and pictures, Brendan explains how to gain maximum results in minimal time. Thrive Fitness is not simply a program; it's a way of life.

Learn how in just 45 minutes three times a week you can:

- Sculpt, strong, lean functional muscles that move with grace and ease
- Prevent sports injuries and strengthen, bones, tendons and ligaments
- Boost heart health and efficacy
- Reduce body fat and inflammation
- Increase sleep quality and energy levels
- Cut sugar cravings and dependants on caffeine


In addition to physically gains, non-physical benefits will be realized by the living the Thrive Fitness lifestyle:

Right-brain stimulation which helps develop and cultivate creative thought
Improve subconscious problem-solving ability
New neurotransmitters creation
Improved memory
Greater willpower, focus and the ability to work more efficiently
Reduced risk of developing depression
Living the Thrive Fitness lifestyle will dramatically reduce the risk of developing type-two diabetes, arthritis, osteoporosis and North American's number-one killer; cardiovascular disease.

Nutrition section that includes:

30 whole food, plant-based, sport-specific, performance enhancing recipes that are free of all common allergens including: wheat, gluten, dairy, soy, corn and yeast
The top foods to fuel performance
Also Includes:

Sample Meal Plan
Shopping List for top performance foods
Running Mileage-buildup Chart
Training / Nutrition Log sample
Travel section - maintaining the Thrive Fitness lifestyle while on the road
Fully scalable program: whether you're new to active living, a time-crunched executive or a high-performance athlete, Thrive Fitness can be tailored to suit your lifestyle.

O.N.E.™ coconut water radio segment on "Dr. Nancy Talks Health

High vitamin C intake may cut diabetes risk

NEW YORK (Reuters Health) - An abundance of vitamin C in the diet may help lower a person's risk of developing type 2 diabetes, new research suggests.

In a study of middle-aged and older men and women, those with the highest blood levels of vitamin C were significantly less likely to develop diabetes over 12 years than those with the lowest levels, researchers found.

Fruits and vegetables are the main source of vitamin C in Western diets, and blood levels of vitamin C are good markers of fruit and vegetable intake, Dr. Nita G. Forouhi, at the Institute of Metabolic Science at Addenbrooke's Hospital, Cambridge, England, and colleagues note.

The current findings "re-endorse the public health message of the beneficial effect of increasing total fruit and vegetable intake," the investigators wrote in Archives of Internal Medicine.

Forouhi's team followed 21,831 healthy men and women who were 40 to 75 years old for the development of type 2 diabetes. At study entry, all participants provided detailed health and lifestyle information, as well as blood samples, which investigators used to determine vitamin C levels.

Over the course of the study, 423 men and 312 women developed type 2 diabetes, an overall rate of 3.2 percent.

According to the investigators, the likelihood of developing diabetes was 62 percent lower in men and women with the highest circulating vitamin C levels, relative to men and women with the lowest vitamin C levels.

Factoring out other characteristics associated with diabetes risk, such as older age, gender, family history, alcohol intake, physical activity, smoking status and body weight did not significantly alter these associations.

These data offer "persuasive evidence of a beneficial effect of vitamin C and fruit and vegetable intake on diabetes risk," Forouhi and colleagues conclude.

SOURCE: Archives of Internal Medicine, July 28, 2008

One Natural Experience Hosts Bar at Industry Insider Social

Tuesday, August 19, 2008 - Our Industry Insider Social Returns!

Brought to you by Planet Shark Productions & One World Music in association with The Duncan Miller Gallery, Hollywood Film Industry Meetup, and Java with Javelyn, our cool INDUSTRY INSIDER SOCIAL is back by popular demand! So c’mon down & meet other accomplished industry professionals working in film, music, fashion, TV & more! Over 100 ‘Hollywood Influencers’ attended our last event & this one will be the best one yet!

When: Tuesday, August 19, 2008 from 7pm-10pm ** NO cover ** Open Vodka Bar sponsored by One Natural Experience and 360 Vodka (7pm-9:30pm) **
Location: Duncan Miller Gallery, 10959 Venice Blvd., Los Angeles, California 90034; phone: 310 838 2440; url:
www.duncanmillergallery.com

Duncan Miller Gallery is a discreet exhibition space where producers, actors, agents, and directors are among its regular clientele. Rated #1 Critic's Choice by the LA Times for six consecutive weeks this Spring, the gallery presents important and collectable photographic works … For our event, the gallery is featuring 'Jim Marshall Platinum Prints' … Photographer, Jim Marshall, is known for his iconic photographs of musicians. He worked most of his career in the music business doing magazine and editorial work, documentary photography, and album covers.
He was a chief photographer at Woodstock and the only photographer granted all access to the B eatles’ last concert. His work is part of the permanent collection at the Smithsonian.

Dress: Business casual or whatever feels hip, cool & groovy - Ages: 21+ RSVP REQUIRED: via http://www.planetsharkproductions.com or http://www.facebook.com or http://filmind.meetup.com/335/ or http://www.myspace.com/planetshark

Note: Our monthly mixer was conceived out of our desire to create a new kind of social for intriguing creatives working in film, music, TV, fashion, etc. Please let us know if you’d like to sponsor this event or an upcoming one. We’re also open to swag bag goodies, etc. - Contact us via planet shark if interested. Media Inquiries: sharkzvip1@aol.com

Directions: The gallery is located in West LA, 1/3 mile East of the 405 Freeway on the North side of the street. From the San Diego (405) freeway, take the Venice Blvd exit and go East 1/3 mile. Look for the number sign "10959" atop the building. Ample street parking.

O.N.E. Coconut Water featured at Topanga Nights

P R E S S R E L E A S E R E V I S E D - FOR IMMEDIATE RELEASE –

What: Topanga Nights Dance and Movie Extravaganza on the New Lawn
When: Sunday, August 17, 2008; Gates Open at 5:30 – Close at 10:00 p.m.

Where: Topanga Community House, 1440 N. Topanga Canyon Blvd.; Topanga 90290

Why: Topanga Nights fund raiser benefiting the Topanga Community Club (TCC). Howling coyotes and the shooting stars above the full size movie screen are added free attractions.

August 17 Line-Up: Spin Master: Brother to the Night; Live Entertainment: Melanie Kareem’s Middle Eastern Dance School and Francesco’s Drum Heaven, composer of additional music for “Thin Red Line” (Movie nominated for 7 Academy Awards including Best Picture and Best Dramatic Score) Movie: Lemony Snicket’s A Series of Unfortunate Events (PG), starring Jim Carrey, Meryl Streep, Jude Law and Liam Aiken, introduced by Ernie Demontreux of Topanga Lumber; Emcee: Billy Portman.

Suggested Donation: $10 Adults, $7 Teens & Seniors, Free 12 & Under, Free entry 20 minutes after movie starts

Parking: Limited parking on premises $5 per car

After eight weeks of tender loving care the Topanga Community House ball field is once again open for public enjoyment, kicking off with the Topanga Film Festival on Friday-Saturday, August 15-16 for juried showcase of short films by new filmmakers and then climaxing in the cosmos on Sunday, August 17 with the TCC fund raiser Topanga Nights line-up of home grown talent.

Starting at 5:30 p.m. on Sunday, August 17th, the Community Center’s new lawn will be christened with a dance celebration extraordinaire with Brother to the Night ushering in picnic families and friends with his urban funk, followed by the vibrant color, small to tall exotic dancers of Melanie Kareem’s Middle Eastern Dance School with live drumming, which will meld into the cosmic, hypnotic extravaganza, tribal dance beat of Francesco’s Drum Heaven.

“Francesco’s cosmic dance beat sound is truly unique and I think everyone will be swept up and dancing on the lawn with him and his African drummers,” explains event chairperson Dianne Porchia. “He doesn’t want to be up on stage, but rather down on the grass along with the audience so everyone can really feel like they are participating in the musical experience.”

The movie on Sunday is the Oscar winning family-fantasy-comedy-adventure, Lemony Snicket’s A Series of Unfortunate Events, by director Brad Silberling, based on the children’s books by Daniel Handler.

“Charley Gilleran of C&H Studios will be providing professional movie rigging for our 16”x24” movie screen facing our new green grass,” says Porchia. “And Topanga’s own Ernie Demontreux of Topanga Lumber will be introducing the movie and giving us his ‘inside scoop’ on some of the building materials used on the movie set.”


“The Topanga Nights events make for a great date night out or even a fun business promotion opportunity for the community,” boasts Porchia. “The Canyon Bistro offers a special box dinner menu especially for Topanga Nights with 20% going to the TCC and during last month’s event, Chryssa Lightheart of Pritchett-Rapf & Associates Realtors hosted a private wine tasting under the Big Oak for her clients and friends, which was a big hit.

Elaine Hanson of the same real estate office has also added Topanga Nights to her web site at http://activerain.com/blogsview/594454/Topanga-Nights-2-8, Topanga’s Country Natural Food Store and Von’s Calabasas have donated drinks and snacks for our concession sales along with sponsor O.N.E. Coconut Water. As this annual event becomes more popular I will be curious to see what other creative pairings develop in and out of the Topanga community.”

What to Bring: Warm clothing for cool evenings; low back lawn chairs, flashlights for walking to your car at night; picnic dinner. Do Not Bring: Pets, glass bottles, large coolers.

Gates open at 5:30 p.m. for self-catering picnic and entertainment. Movie starts approximately 8:15 p.m. or at sundown. Event ends at 10:00 p.m. Topanga Nights merchandise: nylon picnic blankets and fleece throw blankets on sale.

Sponsored Concessions: O.N.E. Coconut Water & Açai Juice; packaged snacks and popcorn (no food concessions.

Leave No Trace – Carry it In; Carry It Out


www.topanganights.net

O.N.E. 100% Natural Coconut Water Wins Top Gear Award!

O.N.E. Amazon Acai, O.N.E. Cashew Fruit, and O.N.E. Coffee Berry also won the Seal of Excellence Awards!


Congratulations, One Natural Experience!!

One Natural Experience Coconut Water + Pregnancy

This seems to be quite a timely topic.
My good friend is having her baby today, and I just learned of 2 other friends that have just learned they are pregnant.

Here is some information (reposted) about the benefits of drinking O.N.E. Coconut Water while pregnant.

My doctor has advised me to drink coconut water during my pregnancy. How will it help?
Written for BabyCenter India

BabyCenter India Editorial team answers:

In our country, coconuts have always been associated with health and prosperity and are present in some form or the other on many auspicious occasions. Young coconuts which have green shells (as opposed to the brown mature coconuts) are the ones with the most water content; this water is called coconut water or coconut juice.

Tender coconut water (elaneer / nariyal pani) is one of the richest sources of electrolytes. It is high in chlorides, potassium, and magnesium and has a moderate amount of sugar, sodium and protein. Potassium helps regulate blood pressure and heart function. Coconut water is also a good source of dietary fibre, manganese, calcium, riboflavin and Vitamin C.

A natural isotonic beverage with similar levels of electrolytes as the human body, coconut water helps prevent dehydration and relieves exhaustion by replenishing the natural salts lost by the body; it is widely used in tropical countries as a means for oral rehydration needed during diarrhoeal attacks.

It is essentially fat free and has zero cholesterol and some studies have reported that it can have some effect on improving "good" cholesterol levels (HDL) in the body. In the heat of summer when you are looking for something other than water to quench your thirst, you can have this nutritious and refreshing beverage instead of sugar and calorie laden aerated drinks and fruit juices. It is naturally sterile and so perfect for drinking while travelling without the fear of contamination.

Coconut water is a natural diuretic and so increases the flow of urine; this helps prevent urinary tract infections (UTI) as well as reduces the incidence of kidney stones. Coconut water also helps relieve constipation, improves intestinal function and promotes digestive health -– it is often recommended to people suffering from acidity and ulcers.

Constipation, sluggish digestion and heartburn are common problems during pregnancy and can be helped to some extent by drinking coconut water.

Coconut water contains high levels of lauric acid which is what is used by the body to make monolaurin -– a disease fighting fatty acid derivative. Lauric acid has anti-fungal, anti-bacterial and anti-viral properties which protect the body against various infections and boosts the immune system.

With such wide ranging nutritional benefits it is no wonder that coconut water is recommended for pregnant women.

Source: http://www.babycenter.in/pregnancy/nutrition/coconutwater_expert/

www.onenaturalexperience.com

Thank YOU, Reality Cares!

It was another great event with Reality Cares this past Saturday in West Hollywood.
One Natural Experience would like to thank our beautiful bartenders, Sarah and Michelle, Todd from Reality Cares, and Avo from Gaudy PR.

We are already looking forward to the next one!